Activision - Call of Duty Online
Launch film & TVC
Launch the new online only Call of Duty of Duty by Activision and Tencent in China.
Awaken The Soldier Within
4 Friends working in a hotel escape their everyday reality by playing COD Online whenever and wherever they can. But today reality bleeds over as while losing the game they find themselves saved by no other than action star Chris Evans! Eventually they regroup, find their inner soldier, and save the Chris from the games ultimate zombie battle.
21 million views over a one month launch.
Roles: Art Director
Creative Director: Kim Jerbo
A supporting launch installation at the Tencent Games Show that turned gamers into game icons.